MooMark Private Limited

Transforming dairy through innovation and transparency

Technology enablement that revolutionizes the dairy value chain

Technology drives every step of the dairy supply chain at mooMark – from the farm to the consumer. By leveraging advanced tools, we empower farmers, enhance operational efficiency, and build trust with consumers through unparalleled traceability.

Our technology doesn’t just drive operations – it empowers farmers and builds consumer trust, shaping the future of dairy in India.

Farm-level enablement

Empowering farmers through cutting-edge tools

mooKYC: Secure cattle identification

Digitally identifies cattle using AI-driven muzzle pattern recognition for tamper-proof and unique identification.

Key features

100% digital and non-invasive cattle registration.

Seamlessly integrates with milk traceability systems.

Simplifies processes for insurance claims, loans, and trade.

Benefits

Enhances farmers’ access to financial services.

Prevents fraud and ensures accurate cattle records.

Enables traceability from cattle to milk production.

mooKYC: Secure cattle identification
mooON Device: IoT health monitoring for cattle

mooON Device: IoT health monitoring for cattle

Tracks cattle activity and health, predicting the best time for insemination and identifying sickness early.

Key features

IoT sensors provide 24/7 activity monitoring.

AI-powered alerts for veterinarians and inseminators.

Benefits

Increases milk yield through optimized calving intervals.

Reduces sickness, ensuring more productive days.

mooON app

Manages cattle health, breeding, and productivity.

Key features

Tracks cattle health, reproduction, and productivity milestones.

Provides insights into vaccination schedules, disease prevention & herd economics.

Enables cost estimation for milk production per liter.

Benefits

Maintain accurate records to detect abnormalities and prevent losses.

Improves farm profitability through better decision-making.

Offers tools to compare labor and herd efficiency with other farms.

mooON app
smartFarms app: A digital partner for farmers

smartFarms app: A digital partner for farmers

Connects farmers to the dairy ecosystem with tools for both dairy and agricultural management.

Key features

Tracks milk production, payments, and purchases.

Provides mandi prices, weather forecasts, and financial tools.

Available in six languages for ease of use.

Benefits

Enhances transparency between farmers and dairies.

Boosts farmer profitability with actionable insights.

Collection center enablement

Fostering robust connections between farmers and collection centers

Smart AMCU: Redefining milk collection

Automates milk collection processes for accuracy and transparency.

Key features

Real-time milk weight, fat, and SNF (Solid Not Fat) measurement.

Immediate payment processing for farmers.

Benefits

Builds trust between farmers and collection centers.

Ensures high-quality milk for further processing.

Smart AMCU: Redefining milk collection

Chilling center enablement

Enabling freshness and quality with eye on sustainability

ConTrak: IoT cold chain monitoring

Monitors milk freshness and operational efficiency at Bulk Milk Coolers (BMCs).

Key features

Tracks milk temperature, volume, and hygiene in real time.

Provides alerts to prevent spoilage.

Benefits

Maintains milk quality with proactive issue resolution.

Reduces energy consumption and environmental impact.

ConTrak: IoT cold chain monitoring

Dynamic traceability

Building customer trust through end-to-end product visibility – from farm to table.

Key features

Identifies the origin village and farm for each product.

Displays quality tests conducted at every stage.

Benefits

Assures consumers of product authenticity and quality.

Builds trust and strengthens brand loyalty.

Dynamic traceability portal: Get complete visibility on production info

Leading the way in dairy innovation

By integrating IoT, AI, and data analytics at every stage, mooMark ensures efficiency, sustainability, and transparency in the dairy value chain.